Visual production
HeyGen
A platform for avatar-led and AI-assisted video production.
Where it fits in our work
We use it for clearly scoped virtual presenter and localisation workflows with agreed likeness, voice and disclosure requirements.
How we choose and apply it
We agree the brief, reference assets, rights and delivery formats before production. Generated footage and voices require review; virtual creators are not presented as genuine customer testimonials, and product accuracy remains a separate quality check.
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