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Search and discovery

Google Search Console

Google's service for monitoring a site's presence in Google Search.

Where it fits in our work

We use it to examine indexing, search queries and technical signals from the property's own data.

How we choose and apply it

Research tools inform a prioritised plan; they do not prove commercial performance. We distinguish vendor estimates, first-party observations and measured outcomes, and never promise a search ranking or an AI citation.

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